Why we’ve moved to paid trials...

If you've been looking at joining Taking Care Of Fitness, and lets be honest, you wouldn't be reading this otherwise... you might have noticed something has changed. (Drum roll please...)

We no longer offer free trials!

Instead, both our larger coached gym and our small-group personal training studio now start with a paid trial.

At first glance, that probably sounds like we're adding another barrier and doesn't seem very nice! In reality, we've made the change because we genuinely believe it gives people a much better chance of succeeding.

When we offered free trials, we saw the same pattern over and over again.

Someone would enquire, book their sessions and tell us they couldn't wait to get started. Then life would happen.

Work would run late.

The kids would need picking up.

Something would come up.

They'd tell themselves they'd come next week instead.

And before long, weeks or even months had passed without them ever walking through the door.

It wasn't because they didn't want to get fitter or stronger. It certainly wasn't because they were lazy. Most people who contact us have already made the hardest decision. You've decided you want to change something.

The problem is that when there's nothing invested, it's incredibly easy to postpone.

We've all done it.

That restaurant you've always meant to try. The DIY job that's been waiting six months.

The book still sitting on the bedside table.

When there's no commitment, "I'll do it next week" becomes surprisingly easy.

And fitness is no different.

Over the years, we've realised that asking someone to make a small investment in themselves completely changes the way they approach those first sessions. People turn up. They engage. They ask questions. They give themselves a genuine opportunity to experience what coached training is actually like.

And that's important, because our trials aren't a quick look around the gym or a sales appointment disguised as a workout.

They're real coaching sessions

A coach has planned for you. A space has been reserved. The session will be adapted around your experience, confidence and goals, exactly as it would be if you were already a member.

That time has value, to yourself and to us.

It also matters to the people already training with us. Every trial takes up a coaching space, particularly in our upstairs studio where sessions are limited to just four people. If somebody books a place and doesn't arrive, that's a session that somebody else could have used.

We've been coaching people for a long time now, and there's one thing we've learnt that keeps proving itself true.

Nobody regrets starting! Nobody regrets showing up!

What people regret is waiting.

We've lost count of the number of members who've said some version of:

"I wish I'd done this sooner."

Our hope is that moving to paid trials helps more people avoid becoming another one of those stories.

Whether you're looking for the energy of our larger fully coached gym or the more individual feel of our small-group personal training studio, your trial is designed to give you a genuine experience of what becoming a member is actually like.

Ready to try our larger coached gym?

🔗 CLICK HERE

Looking for our small-group personal training studio instead?

🔗 Book Your Getting Started Week!

If you've been thinking about joining for a while, take this as your sign to stop waiting! If you know you've booked one of our free trials in the past... I'm talking to you too. Get yourself booked in, we want to see you, we want to help you, and we want to make your life better.

All you need to do is take the first step... So what ya waiting for?!